Evolu Skincare

Evolu

Skincare

With Brand Ambassador, Lisa Carrington.

Evolu

Professional Skincare Photography

Showcase of Evolu's High-Quality Marketing and Product Photography

Perfect for eCommerce, marketing, and brand promotions

When Evolu entrusted me with photographing their skincare line, we had one key challenge: an extensive shot list and only a couple of very short hours with the famous Lisa. The timing was critical, and every moment had to count.

Despite the tight schedule, the goal was clear—capture Lisa’s natural beauty in a way that seamlessly complemented the purity and authenticity of Evolu’s natural skincare products. By strategically blending natural-looking flashlights, I created a clean, cohesive look that highlighted both the model and the product in their best light.

The result? A visually stunning collection that reflects the harmony between natural beauty and Evolu’s commitment to quality—delivered on time and with impact.

Thanks for all the work you have done for us!

The final version looks great to us.

- Rachel Zhang

Planning Is Absolut Key

Everything in Detail

With a strict time limit for the talent, meticulous planning was crucial.

I had to seamlessly switch between setups without losing a moment, ensuring every second was used efficiently.

Each team member had a clear understanding of their role at every stage of the shoot.

I created a detailed mood board outlining the desired looks, poses, emotions, lighting setups and framing, as well as cloth changes and hair and makeup transitions for each scene.

To stay on track, my assistant kept me updated every 10 minutes, ensuring we remained aligned with the extremely tight schedule.

Careful Planning

Enables Quick Turn-around

From concept to final delivery, the entire project was completed within just three weeks. Each image was carefully planned, shot, retouched, and ready for eCommerce, social media, and marketing campaigns.